Rodale Scuba Diving Magazine is drowning in red ink, hence the desperate marketing scams...Michael P - DIR Diver/Charter Boat OperatorMay 27, 2003 at 20:40:26According to reports I've read, Rodale Inc is a lifestyle magazine publisher drowning in red ink.
Maybe that explains the desperate marketing scams aimed at increasing subscribers. At the end of the day the subscriber rates are too low, ad rates too high and market demographic geographically limited. |